top of page
BD 2.jpg
bd.png

THE ORIGINATOR

LICENSING A LEGACY

Keeping Rock 'n' Roll alive! We invite you to be a part of the Bo Diddley family, furthering the legacy of 'The Originator". A true icon who invented his own beat, his own guitar, and his own sound. 

 

Bo Diddley, "The Originator" (December 30, 1928–June 2, 2008), born Ellas Otha Bates, was an original and influential American rock & roll singer, guitarist, and songwriter. He was known as "The Originator" because of his key role in the transition from blues music to rock & roll, influencing a host of legendary acts including Buddy Holly, Elvis Presley, The Beatles, The Rolling Stones, The Animals, The Clash, and more. His 1958 debut album "Bo Diddley" is listed in the "100 Music, Movie, and TV Moments That Have Changed the World." Diddley was inducted into the Rock & Roll Hall of Fame and received Lifetime Achievement Awards from the Rhythm and Blues Foundation and a Grammy Award from the National Academy of Recording Arts and Sciences. 

BD.jpg

THE MARK OF DIDDLEY

BD head-distress.png

THE ORIGINATOR

bd.png
BO-HAT.png

The three designed marks that represent the Bo Diddley brand.

The main signature mark can be accompanied by a Bo face or Bo wing, where it makes sense for different product types and applications.

DECADES OF LICENSABLE IMAGES

2410102815_gtr_frtangleright_001_rr.png
gretch copy.png

THE ORIGINATOR

bd.png

BO DIDDLEY ADDITION GUITARS

The continued success of the Bo Diddley and Gretch relationship is decades strong. This collaboration has been a great custodian of Bo's legacy, spreading his name and love of music.

BD.jpeg

BO DIDDLEY MINITURE GUITARS BY AXE HEAVEN

BD HISTORY_edited.jpg

THE ORIGINATOR

bd.png

Axe Heaven are the leading novelty guitar replica builders in the world. They make great gift ideas for guitar players or collectors alike. History matters when each model is replicated, the Diddley replicas are  1:4 scale ornamental that are exact in their details. 

gretch copy.png
BD head-distress.png

BO DIDDLEY BAR / MUSEUM

The Bo Diddley Bar and Museum is a resting place for the Bo Diddley legacy. A home to lay his hat and a place for others to celebrate the true icon and creator of rock & roll. Live music is a key part of this juke joint, featuring local, national, and international artists paying tribute in the house of the legendary Bo Diddley. 

 

The esthetic and overall vibe are classy and classic, but also a throwback to the cool bars and clubs Bo Diddley once played. Vintage photography of Diddley's life is displayed throughout the bar, along with the Diddley signature motifs branded on the performance stage, napkins, and bottles of bourbon. The museum is more of a memorabilia showcase, where you will learn about Diddley's accomplishments, see his guitars, awards, lyric sheets, and stage costumes, and reminisce about what you would see at the Hard Rock Cafe. Diddley was loved around the world, and his place will be a drawcard for A-list celebrities and local and international fans.

BO DIDLEY BAR-Recovered.jpg
BO-HAT.png
BO STAGE.jpg
unnamed-600x263.png
bd.png

MERCHANDISE & MEMORABILIA FEATURED AT THE NMAAM
NASHVILLE TENNESSEE   |  510 Broadway, Nashville, TN 37203

Image by Vince Veras

BOURBON

bd.png

Smooth Bourbon that Rocks, on the Rocks

From the corn fields of Kentucky to the loud alleys of Bourbon Street in New Orleans, Bo Diddley has enjoyed a responsible smooth drink to kick off a show or celebrate key moments in life.

BD head-distress.png

THE ORIGINATOR

Bo-Diddley2.jpg
BD head-distress.png

BO DIDDLEY MERCHANDISE LINE

Through retail partnerships, Bo's merchandise brings diversity, true rock & roll history, and a cause to stand behind to fans across the world.

 

Bo Diddley would've given you the shirt off his back, and we know you would also do the same for someone in need. The Bo Diddley Family would like to give you one of Bo Diddley's shirts as a representation of what he stood for and still stands for: Supporting our Youth.

The Bo Diddley Family has partnered with the 'Big Brothers Big Sisters Foundation' in order to seek change in the lives of Children facing adversity for the better, forever. For every Bo Diddley merchandise sale, a percentage goes to this foundation in order to be the change. 

 

Together we will leave no children behind.

BD HAT.png
bd.png

KEEPING A LEGACY ALIVE WITH ICONIC PIECES THAT MADE UP BO DIDDLEY, FROM HATS TO GLASSES TO CIGAR BOX GUITARs!

TB.jpg

Iconic country music producer Tony Brown will be executive producer for the long awaited Bo Diddley tribute album.

Recording a collection of Diddley's greatest hits with some of the biggest A-List artists from the country, hip-hop, rock, and pop worlds.

STAY TUNED FOR MORE INFORMATION ON THE THIS PROJECT

TONY BROWN | HIT MUSIC PRODUCER-RECORD LABEL EXECUTIVE

BO%2520vamp_edited_edited.jpg
BO-HAT.png

FAMOUS QUOTES

"I opened the door for a lot of people, and they just ran through and left me holding the knob."

bd.png

"Don't let your mouth write a check that your tail can't cash."

bd.png

"I thank you in advance for the great round of applause I'm about to get."

bd.png

BO DIDDLEY STILL ROCKin' THE SOUND WAVES

Spotify.png
apple_edited.jpg
Deezerlogo.png
amazon-logo-transparent.png
YT.png
homepagebanner.jpg

BO DIDDLEY'S AUDIENCE is BROAD, attracting nike as a major marketing campaign 

BD head-distress_edited.png

WE LOOK FORWARD TO PARTNERING WITH MORE AUTHENTIC BRAND PRODUCTS 

Contact Dead Horse Branding

Brands@dhb.com ///+1 540 815 7733

210abd_9c96980e764946e38b2363fa8a7791bc.
bd.png
bottom of page